Imaging recource: Meet Anthem, the lighting company that wants to upset the industry

Though lighting for smaller sets and much of photography is rather dynamic with many options, lighting for studios and high-end productions is far more static and predictable. Often it's either giant fresnels or HMI lights, both of which are extremely costly to purchase and operate. Anthem One wants to disrupt this industry by rethinking it: thin, interchangeable "light cards" that combine with matrix batteries and accessories to either match the performance of the industry standard or beat it, all for a far smaller investment....
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